Through Zartico, you get event data that gives you visibility into what events are being held in your destination. Check out these commonly asked questions!
Want to learn the basic facts about Event data first? Check out our article on PHQ Event data, or read the information on our website about Event Data and how it is part of our Integrated Data Model to provide you with the clearest view of the visitor economy!
A few main questions:
- What is PHQ Attendance?
- What is the Event Size associated with PHQ Ranks?
- Understanding Predict HQ Ranks
- What is PHQ Rank?
- What is Local Rank?
- What is Aviation Rank?
And a few more questions on event data...
How does Zartico get non-ticketed or privately ticketed event information?
Our event data partner, Predict HQ is able to provide us with a constant stream of event information coming from many sources, including ones where no tickets are publicly available.
Details: We get our event data from our partner, Predict HQ, who has access not only to ticketed events but also scrapes the internet for data on non-ticketed events as well, pulling in attendance for events with dates and venues listed to make sure you are aware of all kinds of events within your destination. Predict HQ is able to provide data from 350+ global event sources, for 40+ Million events worldwide, categorized into 28 event types.
Can Zartico add events to the Predict HQ data if they aren't in there?
Predict HQ data captures most events, but we also have the ability to submit additional events to be added to the event data.
Details: Our data provider provides us with constantly updated event data and attendance, but if you have a certain event not included, you can contact support@zartico.com and we can submit it to PHQ (our event data provider) to request that an event be added.
By the way-- in your conversations with your Zartico Advisor, you also can request a custom analysis for an event of this kind to bring all your data, such as spend, around this to provide the best insights for your destination.
Interested in more FAQs?
Check out:
- FAQs on Geolocation Data
- FAQs on Website Attribution Data
- FAQs on Visitor Spending Data
- General FAQs
Did this A your Qs? If not, type your question into the search bar at the top of this page to see if something pops up from our content, or reach out to us!