Zartico’s Destination Operating System leverages the highest frequency and highest resolution geolocation data available allowing destinations to see visitation patterns in real-time.The patterns created by visitors and residents alike are crucial in developing situational awareness for your destination. Here are a few benefits of geolocation data:
- Real-time, daily feed of all location data collected within the destination categorized by Points of Interest (defined by you, the DMO) and visitor type.
- Destination management monitoring by tracking visitor volume, origin markets, time of arrival, and visitor to resident ratio at key tourism hotspots.
- Origin markets are defined down to zip code and census block.
- Measures resident and non-resident devices.
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