Visitor Economy (Z-Light Module Overview)

Share accurate, timely information about the economic impact of visitors.

Summary

This module helps you to visualize the economic contributions that visitors make to your community so you can share accurate, timely information about the impact of the work you do. 

What kind of data will I see in this module?

This module uses Zartico geolocation and spending data. Spending data reports tourism-related spending categories. 

Questions this module will answer:

  • How do visitors contribute to spending categories in your destination?
  • How does average spending vary by month?
  • How do visitors prioritize their spending in your destination?
  • Where are visitors observed in your destination?